privacy policy

FidoPharm, Inc.
Web Site Privacy Policy

Introduction
Thank you for visiting petarmor.com, which is owned and operated by FidoPharm, Inc. (“FidoPharm”). At FidoPharm, we understand the importance of your privacy. As such, we are committed to protecting your privacy and keeping your experience on the site secure, enjoyable, efficient and easy.

Personal Information Collected Through the Site
In an effort to make it easier and more rewarding for you to use the site and access the variety of services we may offer from time to time, FidoPharm collects certain personally identifiable information if you register at this site (collectively, the “Personal Information”). For example, we may ask for certain basic information to service your account, such as name, shipping address, e-mail address, telephone number, credit card and other payment information. FidoPharm uses credit card numbers and other payment information submitted through this site for payment purposes only, and utilizes industry standard secure encryption technology to reasonably ensure the privacy and security of the payment information of anyone who places an online order with FidoPharm. Additionally, FidoPharm may request information about what you like and do not like about the site. By knowing your preferences, FidoPharm may provide services and other special offerings on a personalized basis.

As permitted under applicable law, we may use the information we collect through this site for various other business purposes such as customer service, fraud prevention, market research, and improving our products and services. We may combine your Personal Information with other information that is publicly available or that we receive from other reputable sources. In addition, we may remove all the personally identifiable information and combine such data with other aggregated data compiled by FidoPharm for historical, research or statistical purposes. Because such anonymous aggregated data does not include Personal Information from which the identity of an individual can be determined, FidoPharm reserves the right to use aggregated data in any way it considers appropriate.

You may receive advertising, promotional and other similar materials from FidoPharm in print and/or electronic format; however, your receipt of such promotional communications from FidoPharm is optional. You will be given the opportunity to “opt out” or stop receiving such communications at any time. If you do not want to receive such communications, each promotional e-mail sent by FidoPharm will allow you to unsubscribe to future e-mail promotions from FidoPharm if you decide to do so at a later date. All print promotional materials will include relevant contact information for FidoPharm, such that you may request an immediate discontinuance of all further print communications. it is fidopharm’s policy to never send promotional materials to customers who have asked fidopharm not to do so, either at initial registration or later through the opt out process.

Collection of Non-Personal Information
We collect non-personal information about your use of the site through the use of a standard technology referred to as “cookies.” Cookies allow FidoPharm to monitor the number of people using the site, to determine which aspects of the site are most popular among visitors, to determine the length of time visitors access the site, and to develop methods for improving the site.

Most browsers offer instructions on how to reset the browser to reject cookies in the “Help” section of the toolbar. You do not have to accept our cookies to use the site. We do not use cookies to collect or store Personal Information about you.

Indeed, when you visit the site, FidoPharm may automatically collect certain non-personal information about you, such as the domain name from which you access the Internet, the IP address of the computer you are using, the Internet address from which you linked directly to the site, or the type of browser or computer operating system you use.

Use of Personal and Non-Personal Information
Any personal information that you submit to FidoPharm will only be used within FidoPharm’s domain. Any non-personal information that is automatically collected by FidoPharm will be maintained indefinitely by FidoPharm and used for FidoPharm’s internal business and marketing purposes, such as assessing site usage and traffic patterns. No Personal Information collected by FidoPharm via the site will be sold or otherwise disclosed to third parties; provided, however, FidoPharm reserves the right to disclose any information in its possession if it is required to do so by law, or if FidoPharm determines that such disclosure is necessary to comply with applicable law, or to defend its rights or property, or to respond to an emergency situation. Notwithstanding the foregoing, FidoPharm may disclose your Personal Information to third parties for marketing purposes if you have opted in or opted out of such disclosure. However, if FidoPharm sells one of its product lines or divisions, your personal information may be transferred to the buyer so that the buyer can continue to provide you with information and services. If FidoPharm provides your Personal Information to individuals and entities that assist us with our business activities, it is FidoPharm’s practice to require those individuals and entities to keep your Personal Information confidential and to use your Personal Information only to perform functions for FidoPharm.

Links
FidoPharm may include links to other websites that will permit you to leave the site. FidoPharm does not own, control or operate such links or their websites, and FidoPharm is not responsible for the contents of any linked website or any link contained in a linked website. The inclusion of any link does not imply endorsement of the website, or any product or service. The use and/or privacy provided by the operator of a linked website as to any information you provide in accessing a linked website is in no way subject to this Policy. Each linked website may have its own policies that could differ considerably from this Policy, or the linked website may not display any privacy policy at all. In any event, even though a linked website may be accessed through the site, FidoPharm cannot be responsible for any use that a linked website may make of your information.

If you are concerned about the information you have provided to FidoPharm or would like to review, update or delete such information, please contact us via the “Contact Us” page. FidoPharm will take all reasonable steps necessary to comply with your requests.

Contact Us
FidoPharm’s “Contact Us” page is the primary means of communication between FidoPharm staff and site visitors. Site visitors may use the Contact Us page to submit content suggestions; inquiries regarding FidoPharm, the site or its contents; notifications regarding broken links; concerns regarding privacy; and/or praise or complaints related to FidoPharm and/or the site. All comments are forwarded only to the appropriate FidoPharm personnel. Your Personal Information is not requested on the Contact Us page. The only way such information will be collected is if you submit such information into an open text field or contact us by email. Any information submitted through the Contact Us page is not stored and is deleted once it is read by the appropriate FidoPharm personnel.

Submissions of Creative Information
FidoPharm welcomes your comments on the site and its contents. If however, you send FidoPharm creative suggestions, notes, drawings, ideas, concepts, inventions, ideas or other information (collectively, the “Creative Information”), you agree that such Creative Information shall be deemed, and shall remain, the property of FidoPharm. By your submission of any Creative Information to FidoPharm, you assign to FidoPharm, and FidoPharm shall exclusively own, all now known or hereafter existing rights to such Creative Information, and shall be entitled to unrestricted use of the Creative Information for any purpose whatsoever, commercial or otherwise, without compensation to you.

FidoPharm may, in its sole discretion, remove any communications from the site. The violation of any of these terms shall result in the immediate revocation of your right to use the site content and obligates you to immediately destroy any copies of such site content in your possession.

Security of Personal Information
FidoPharm is committed to protecting the security of your Personal Information. We use a variety of security technologies to help protect your Personal Information that you provide to us against any unauthorized disclosure, misuse, loss or alteration. Your Personal Information, including your credit card information, is encrypted as it travels over the Internet using encryption that is standard in the industry. Although we make every reasonable effort to protect and secure Personal Information, no method of transmitting or storing electronic data is ever completely secure. Therefore, we cannot guarantee that such information will never be accessed, used or released in a manner inconsistent with this Policy. We cannot guarantee the security of systems that are connected to the Internet or the security of information transmitted over the Internet. Our employees with access to your Personal Information are trained to follow specific practices governing the proper handling of Personal Information, and we limit access to Personal Information only to those employees with a specific need to retrieve such information.

Children’s Online Privacy Protection Act (“COPPA”)
The Children’s Online Privacy Protection Act imposes certain restrictions on websites directed toward children under the age of thirteen (13) and that knowingly collect information on children under the age of thirteen (13). This site is directed to the general public. We do not knowingly collect information from children under the age of thirteen (13). No one under the age of eighteen (18) should submit any Personal Information to this site or any other website without the consent of a parent or guardian.

Right to Update
FidoPharm reserves the right to amend this Privacy Policy without prior notice to reflect technological advancements, legal and regulatory changes and good business practices. If FidoPharm changes its privacy practices, a new Privacy Policy will reflect those changes and the effective date of the revised Privacy Policy will be set forth in this paragraph.

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